If you sell products online there is another way to get your products to the top of a Google search results page and it’s surprising how many stores simply don’t bother. If a search is particular enough for Google to think that you might be shopping for a product then amongst the top results Google might display a few listings under the heading ‘shopping results’ with a link to view more and price compare. It is very specific as it matches the exact variation of the product name that a user searches for, so some initial product keyword research won’t go amiss!

The best thing about this is that it’s completely free and you can use your Google login to enter product details manually or alternatively upload a spreadsheet quickly and easily, which is the obvious solution for more than just a few products, especially as listings need to be renewed after 1 month. To summarise a highly recommended strategy to further increase exposure on the major search engine!

This entry was posted on Wednesday, April 1st, 2009 at 2:12 pm and is filed under Web. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.